The first crowdfunding and production platform for fashion in Europe.
At the beginning of 2020 I joined forces with two friends and became co-founder of the first crowdfunding and production platform for fashion in Europe.
Driven by the believe that the fashion industry is fundamentally broken, we decided to create a brand and business to drive sustainable change.
While the fashion market will once again grow after this ongoing global crisis, the amount of already manufactured clothing that is thrown away, burned or dumped into landfills will continue to increase rapidly. At the same time only a small number of those that dream to become fashion designers succeed to follow their dreams.
For these reasons we have fundamentally redesigned the make to-sell culture of established fashion and instead only produce limited editions of independent designers on-demand. We aim to provide unmatched opportunities for independent designers and the ability to contribute in the creation of unique limited styles for everyone.
We think this is the model of the future and the biggest lever in reducing the incredible amount of textile waste generated by today’s fast fashion giants.
Let’s change fashion.